Why Companies Choose to Exhibit at TransRussia | SkladTech

For transport, logistics, and warehouse companies, exhibition participation is often judged by the quality of the business conversations it creates.

At TransRussia | SkladTech 2025, exhibitors described meeting prospective customers, strengthening existing relationships, exploring new markets, and developing partnerships. Their feedback gives companies considering future participation a clearer idea of how the exhibition can support different commercial objectives.

TransRussia | SkladTech will return from 16 to 18 March 2027 at Crocus Expo IEC, Pavilion 3, Moscow, bringing together companies across transport, logistics, warehouse equipment, and related technologies.

Finding New Customers and Business Partners

Business development was a recurring theme in feedback from 2025 exhibitors.

According to TransRussia's 2025 exhibition data, 76% of exhibitors established new business contacts and attracted partners, while 98% were satisfied with their participation.

Caravan Logistics highlighted opportunities to develop partnerships with companies from new countries and linked its participation with the development of its relationship with FESCO in Kyrgyzstan.

Eurosib also described receiving enquiries from companies operating in markets beyond its usual customer base, including parts of Asia and the Russian Far East.

For exhibitors, this can support different goals. One company may be looking for direct customers, while another may be interested in agents, carriers, forwarding partners, or businesses operating along particular transport corridors.

Strengthening Existing Commercial Relationships

Exhibitions are not only used to make new introductions.

Several companies in the 2025 feedback spoke about meeting existing customers and partners during the event. LIDERTRANS referred to discussions with both established contacts and new prospects, while Russian Railways Logistics highlighted meetings with current and prospective customers.

For companies already active in the market, these meetings may be useful for discussing new routes, service requirements, equipment needs, or areas where an existing commercial relationship could develop further.

This can make participation relevant to account development as well as new-business activity.

Exploring New Markets and Regions

The geographic range of the audience may also be useful for businesses looking beyond their established markets.

TC Transit noted that it met visitors from different parts of Russia and other countries during the 2025 event. Other exhibitors also referred to interest from companies operating in regions outside their usual customer base.

The latest completed edition provides further context. TransRussia | SkladTech 2026 attracted 27,228 unique specialists from 55 countries and 82 Russian regions. The organiser reports that 70% attended to find new suppliers and business partners.

These figures describe the 2026 event rather than guaranteeing results for individual exhibitors, but they show the geographic breadth of the professional audience.

Supporting Longer-Term Business Development

X5 Transport described using the exhibition to develop both its carrier network and customer base, with some commercial outcomes expected to develop after the event rather than during it.

This is relevant when assessing exhibition performance. Some enquiries may progress quickly, while others may require further meetings, technical discussions, internal approvals, or contract negotiations.

Clear objectives and structured follow-up can therefore be just as important as the conversations held during the exhibition itself.

Presenting Services and Equipment to Industry Professionals

TransRussia and SkladTech cover different parts of the transport, logistics, and warehouse market.

The current event sectors include road, rail, sea, and air freight, freight forwarding, logistics centres and terminals, IT solutions, e-commerce logistics, equipment, and associated services. SkladTech covers warehouse storage, automation, packaging and picking, lifting equipment, warehouse tyres, and engineering systems.

Exhibitors can use their stand to focus on the services or products most relevant to the visitors they want to meet.

A freight operator might present specific routes, transport modes, or cargo capabilities. Warehouse suppliers can display equipment or demonstrate automation and storage systems, while technology companies can show how software fits into logistics or warehouse operations.

Keeping the stand focused can make it easier for visitors to understand where a product or service may fit their own requirements.

Why Companies Choose TransRussia | SkladTech

The 2025 participant feedback points to several reasons companies choose to exhibit: meeting prospective customers, maintaining existing relationships, presenting services or equipment, and exploring opportunities in new markets.

Those objectives will not be equally important to every business. Companies considering participation should compare their own priorities with the exhibition’s audience and sector structure rather than assuming that attendance alone will produce commercial results.

The current Why Exhibit page provides further information for companies assessing participation in the next edition.

Consider Exhibiting at TransRussia | SkladTech 2027

TransRussia | SkladTech 2027 will take place from 16 to 18 March 2027 at Crocus Expo IEC, Pavilion 3, Moscow.

Companies providing freight, logistics, transport, warehouse equipment, automation, IT, and related supply chain solutions can explore the event sectors and review the benefits of exhibiting to assess whether the exhibition fits their commercial plans.

Businesses interested in participating can submit a TransRussia exhibitor enquiry to discuss exhibiting opportunities.